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HMZ STRENGTHENS SUSTAINABILITY POLICY

AUG '25 - HMZ Fashiongroup is taking increasingly significant steps towards a sustainable future. We are reducing our ecological footprint by working with producers who adhere to high environmental and labour standards. We are also purchasing more consciously and making our logistics more sustainable. We have recently expanded our sustainability report to show how we are refining our goals as transparently as possible. In this way, we ensure that we purchase our promotional and corporate clothing more fairly and in a more environmentally friendly manner, and HMZ produces for today and tomorrow.

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WHERE MERCHANDISE MEETS RETAIL

June '25 - With the addition of Next Level Apparel to the collection at HMZ, we are literally taking our merchandise to the next level. The brand combines premium quality with soft fabrics and a style that works effortlessly, even outside working hours.
Next Level Apparel lives up to its name and really is more than standard promotional clothing including cool croptops and baggy oversized T-shirts. Perfect for companies, events or labels and is modern, fashionable and brand-boosting.

Check out the collection here now and get over it. Love at first wear!

PUT YOUR PRODUCT INTO MOTION

May '25 - This summer, put your product in motion with the Interlock Sport collection from Stedman. Sporty t-shirts that perfectly combine style, comfort, and performance.

It gets even better: during the summer months, you can benefit from a sharp discount and an extra sporty reward during the promotional period, which runs from June 2 to August 31, 2025, you will receive a 5% discount on the Stedman Interlock Sport items STE8000, STE8100 and STE8170. If you order a total of 1500 pieces or more of the Stedman Interlock Sport items then we will reward you with a free Fitbit, the perfect motivation to stay active yourself!

EASILY CREATE YOUR OWN COTTON/ELASTANE T-SHIRT

April '25 - Easily create your own T-shirt in the original Lemon & Soda fit with a choice of over 100 colours. Choose a model from the high-quality cotton/elastane line in a composition of 93.5% cotton and 6.5% elastane.
A comfortable bodyfit for both men and women with a wide size range. Possible from 120 pieces with a minimum of 10 pieces per size, your special is within reach. Without neck label or print delivery is 8 to 10 weeks, with custom neck label and print delivery 10 to 12 weeks.
Interested? Contact us for the endless possibilities.

SMARTER BUSINESS TOGETHER

March '25 - HMZ Fashiongroup makes every effort to unburden our customers. One of the important spearheads in service orientation is that the articles of our brands are easy to order in our webshop and in your webshop. So your customer can easily select and order his items.

That is why we have been working with both Promidata and Promocat for a while now. Two reliable names that, thanks to powerful software and efficient data services, ensure that your webshop always has an up-to-date assortment. In addition, the end customer can always rely on the most up-to-date prices and product data. This way, you can easily take your webshop to great heights.

COMPLETE OVERVIEW BROCHURES

Feb' 25 - We have also launched a freshly revamped yet so familiar The Choice 2025. In addition to the paper version, there is an online browsing catalogue and the option to download the entire catalogue as a pdf. The paper version can also still be ordered separately.

Lemon & Soda has expanded within the Everywear line, Gildan and Stedman have a larger colour range in addition to new items. Following NLA's successful first year, modern quality sweats are now available alongside T-shirts.

NEW WINTERITEMS

Nov' 24 - Both Lemon & Soda and Stedman have new items in the range that will come in handy with the cold and inclement weather approaching. The Lemon & Soda Everywear collection has been expanded with a winter softshell with detachable hood. This jacket is wind- and waterproof. Also a cardigan, a hooded jumper and a round neck jumper. Due to the unique composition of a cotton outer and polyester Cooldry inner, it is antibacterial, breathable and cooling. The new Stedman fleece vests have warmth, comfort and style. Made of soft, durable knitted fleece, anti-pilling and a brushed inside. With fine details like elasticated cuffs, a printable half moon and hidden zips.

HMZ SUPPORTS PINK RIBBON

Oct ‘24 - October is breast cancer month, the month when extra attention is drawn to the most common form of cancer among women. The Pink Ribbon Foundation, part of KWF Cancer Control, organises fundraising campaigns for research and support for women diagnosed with the disease.

HMZ Fashiongroup also wants to contribute to this. Throughout the month of October, we will donate part of the proceeds of every item sold avn Lemon & Soda in the colour Fuchsia to KWF Cancer Relief.

THE CHOICE 2024

Jan '24 - Our new catalogue The Choice 2024 is out and we are incredibly proud of the end result! The familiar catalogue in a new look. Starting this year, new in the range; Next Level Apparel. And of course also our trusted brands Lemon & Soda, Gildan and Stedman.

PRIVATE LABEL BY LEMON & SODA

Jan '24 - Private Label by Lemon & Soda is a unique clothing concept to enhance your corporate identity or image. We work with you to create a suitable clothing line. Throughout the process, from concept to delivery, we think along with you and advise where necessary. This way, the final product seamlessly matches your wishes.

ON THE ROAD TO RESOUNDING SUCCESS!

Oct ‘23 - We believe in celebrating success and partnership. That's why we are proud to introduce our end-of-year promotion. If in the last quarter of 2023 you achieve a growth of 15% or more in sales (with a minimum of €2,000) compared to the previous year, you will earn a gift: the Sonos Painting Frame with Wi-Fi speaker with a personalised cover!

STEDMAN PREMIUM LUX JACKETS

Jan '23 - Stedman is expanding its premium LUX collection. Besides the beautiful LUX T-shirts, they introduce three new jackets and bodywarmers: the Lux quilted jacket, the Lux quilted bodywarmer and the Lux softshell jacket.